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Jessica H. The ELF Brightening Lavender Face Primer is a delightful addition to my makeup routine. The primer has a smooth texture that glides effortlessly on the skin, creating a perfect canvas for makeup application. The lavender tint works well to brighten and even out my skin tone, giving it a fresh, radiant look. It also helps in prolonging the wear of my foundation, keeping it intact for hours. The lightweight formula doesn’t feel heavy or greasy, which is a big plus. Moreover, it comes in a sleek, travel-friendly packaging, making it convenient to carry around. Overall, a quality product that delivers on its promises.